Strategy


Below you’ll find the articles at EPM from the strategy category. Strategy sets the scope an direction of the organization, and aims to bring benefits to the organization over the long term. In essence, strategy is about doing the right things, whereas tactics are about doing things right.

Strategy for Beginners

If you’re new to strategic thinking, the some of the more basic articles are here.

What Now?

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Advanced Strategy

Once you’ve read the introductory articles above, take a look at some of my favourite strategy related articles from EPM.

If you liked those then feel free to browse the articles below. I’d still recommend you subscribe to our monthly newsletter to stay up to date and boost your knowledge.

If you have suggestions for articles you’d like to see me do or information you’d love to see provided, please feel free to contact me and let me know.

Think Big, Act Small

It’s an obvious fact that the smaller and more lean your business the less cash is required to run it. It’s the same with people, the bigger you are the more food you’re going to consume each day.

More often …

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Customer Lifetime Value Example

We’ve defined customer lifetime value before, but this time we’re going to look at a very simple example that everyone should be able to relate to. If you’re a business owner or department head this may make you think differently …

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The Business Model of Free

The Internet is a place where costs to provide services are falling so fast that it offers the opportunity to offer services for free.

One traditional approach to free is to simply let you know what you could be missing, …

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Freemium Upside Down

One business model which has become increasingly popular since the advent of the Internet is the freemium model. In this article we’ll examine what this model is and investigate how turning freemium on its head gives us the traditional insurance …

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